Gartner Recognizes Aviso AI as an ‘Action Platform’ in its Market Guide for Revenue Intelligence, 2024
Aug 16, 2024
Aviso AI, the only end-to-end AI revenue operating system, is thrilled to announce its inclusion as an Action Platform in Gartner’s Market Guide for Revenue Intelligence, 2024. For the unversed, Gartner defines an Action Platform as an advanced offering that combines sales engagement with revenue intelligence capabilities and offers AI actions to sellers, managers, and sales leaders.
This acknowledgment underscores our commitment to creating a single platform to provide actionable sales intelligence to various GTM personas by leveraging the combined power of robust AI/ML models and state-of-the-art Generative AI capabilities.
We’d like to extend our heartfelt thanks to all our customers, partners, and the Aviso team for their unwavering support in helping us reach this milestone.
The Growing Demand for Action Platforms
Gartner's recent insights into the revenue intelligence platform market highlight a significant trend: a shift from intuition-based to data-driven decision-making within B2B sales organizations.
By 2026, it is projected that 65% of these organizations will leverage technology that integrates workflows, data, and analytics into a unified system—signifying a move toward more informed and strategic operations.
Source: Gartner’s Market Guide for Revenue Intelligence, 2024
These platforms are crucial in today’s market, where buyers face the pressure to do more with less amidst tech stack consolidations. The complex nature of SFA-native applications and the lack of scalability in point solutions are also driving the increased adoption of Action Platforms, which can offer revenue intelligence capabilities and prescriptive activity guidance.
Aviso AI as an Action Platform
Aviso AI's recognition by Gartner as an Action Platform highlights our robust capabilities in combining revenue intelligence and sales engagement into a unified platform.
Our platform delivers actionable AI-driven insights that enable businesses to improve decision-making and enhance sales performance. Aviso uses advanced AI and machine learning algorithms to extract, analyze, and provide insights, enabling businesses to improve their ability to exceed quarterly targets, confidently make decisions, and drive results with more predictable outcomes.
Beyond revenue intelligence, Aviso also provides robust sales engagement product offering. Our advanced tools help streamline workflows, increase productivity, and improve sales outcomes. Features such as AI co-pilots for sequence generation, prospect research, email assistants, virtual SDR agents, predictive lead scoring, AI-driven prospect grouping, and seamless contact outreach with a built-in dialer integrate seamlessly to provide a comprehensive toolset for sales development. These capabilities ensure that SDRs can focus on the most promising prospects and strategies, reducing time spent on manual tasks and boosting overall sales effectiveness.
Reflecting on the achievement, Trevor Rodrigues Templar, President & CEO of Aviso AI, said, “We at Aviso have always believed in delivering one AI Revenue Platform for modern GTM teams. While strengthening our core Revenue Intelligence capabilities, we have launched our AI-first Sales Engagement Platform and AI Workflows, which have seen great adoption among our early customers. Thanks to Gartner for recognizing Aviso AI as an Action platform. This only goes to prove our commitment to customers in delivering top line while reducing TCO, which our competitors can’t match.”
Aviso’s Competitive Edge as an Action Platform Provider
Aviso AI stands out in the revenue intelligence landscape with a suite of advanced features designed to elevate every facet of sales and revenue operations:
1. Innovative Sales Forecasting
Sales Forecasting is deemed essential by Gartner for its role in utilizing augmented analytics to predict and manage sales outcomes effectively, which is crucial for sales leaders to submit accurate forecasts.
With robust forecasting tools and predictive analytics capabilities, Aviso provides clear indicators of forecast health and pipeline changes through detailed waterfall and Sankey diagrams. Configurable forecast hierarchies help sales leaders to run their businesses their way. Aviso’s Consumption Forecasting is designed to improve the forecast accuracy of companies with usage-based revenue models.
2. Advanced Conversational Intelligence
Conversational Intelligence is crucial for delivering insights from buyer-seller conversations to improve interaction quality.
Aviso’s Conversational Intelligence goes beyond basic analysis by incorporating visual and dialogue-based sentiment detection. We leverage Natural Language Processing, Computer Vision, and Deep Learning models to uncover buyer emotion, sentiment, true purchase intent, and seller insights to help you focus on the most winnable deals and coach reps effectively.
3. AI-Guided Selling
AI-guided selling is highlighted as a critical component for boosting seller productivity by providing prescriptive guidance based on AI analysis of buyer interactions and deal signals. This feature is particularly vital for enhancing seller efficiency and effectiveness.
Aviso integrates AI-guided selling with detailed risk factor analysis and tailored next-best steps, which are directly linked to specific buyer interactions and contextual nuances. This personalized guidance coupled with seamless integration with other platforms, helps sellers execute timely actions on each opportunity, significantly enhancing the potential for successful outcomes.
4. Activity Intelligence
Gartner identifies activity intelligence as a crucial feature for revenue intelligence, highlighting its role in detecting and transforming buyer interactions across multiple systems into actionable insights for sellers and managers. This capability is crucial for reducing the administrative burden and enhancing decision-making.
Aviso takes Activity Intelligence further by logging SFA interactions and adding engagement grading and sentiment scoring. This approach not only tracks engagement over time but also interprets the emotional tone of interactions, providing a deeper layer of insight that helps sales teams understand client sentiment and predict customer behavior more accurately.
5. Advanced Deal Scoring
Deal Scoring is identified by Gartner as a mandatory feature, crucial for providing insights on the health of deals by analyzing activity data and other deal attributes.
Aviso’s platform provides WinScore, an advanced Deal-scoring longitudinal analysis, which offers not just a snapshot but a trend-based view of deal health. Aviso’s WinScore explanations give a complete picture of the reasoning behind the calculated score. This capability allows sales teams to make a judgment call in the decision-making process that very few competitors offer.
6. Comprehensive Integration
Integration capabilities are mandatory for ensuring seamless data flow and interoperability within the organization’s tech stack, as per Gartner’. This includes basic to advanced integrations ranging from CRM systems to sophisticated API ecosystems.
Aviso excels in integration by supporting not just foundational systems but also extending to marketing automation platforms, ERP applications, and advanced business intelligence platforms. This extensive connectivity facilitates a unified approach to managing sales, revenue planning, marketing, and other GTM processes, creating a seamless ecosystem for data-driven decision-making.
Enhancing User Experience with AI
AI is going to have a transformative impact on user experience (UX) within action platforms, particularly in streamlining interactions for frontline sales teams. According to Gartner, this evolution towards a more streamlined UX includes the use of conversational co-pilots, and graphical user interfaces that guide sellers through their sales processes efficiently.
Take, for example, MIKI, the world’s first AI Chief of Staff for revenue intelligence. Utilizing Generative AI and advanced AI/ML models, MIKI offers a conversational interface that provides instant answers to revenue queries, boosts prospect research, summarizes earnings calls, automates routine CRM tasks, and shares actionable intelligence to various GTM personas via a unified interface that can be accessed by voice or text.
Hear it straight from one of our customers: “I mean, just all the tools and insights that Aviso provides you for just efficiency, effectiveness, and being on top of every deal at every moment. That was good. The AI piece was the coolest part, tying it all together, all the insights. I need MIKI. I need MIKI in my life.” says the CSO of the world’s leading HR management solution company.
Strategic Enhancements
Gartner identifies interoperability—both workflow and data—as a growing differentiator in selecting revenue intelligence vendors. Aviso provides seamless data interoperability allowing different systems, software, or technologies to communicate, exchange data, and work together effectively and consistently, enhancing the overall utility and integration depth of our platform.
According to Gartner, a key aspect of workflow interoperability involves enabling sales users to execute use cases that seamlessly interact with multiple applications. This fluid interaction across platforms facilitates a more integrated and efficient sales process.
Building on this foundational need, Aviso has incorporated AI-driven workflows to streamline and automate complex sales activities. Utilizing our advanced Generative AI capabilities, we've designed Personalized AI Agents that automate tasks such as Account Planning, RFP Management, Account Research, and SDR activities. These AI workflows significantly reduce manual effort and boost productivity, democratizing knowledge work across GTM teams.
Engage with Aviso
As we reflect on this recognition and look to the future, Aviso remains dedicated to helping our customers navigate the evolving landscape of revenue intelligence and sales engagement across various CRMs like Salesforce, MS Dynamics, Hubspot, and others. Our recent customer logo wins with Lenovo, NetApp, Black and Veatch, Movella, Artiq, IronClad, and Wiz (which achieved 100% forecast accuracy within the first quarter) stand testament to the strength of our platform capabilities.
We continue to focus on providing solutions that allow sales teams to thrive in increasingly competitive markets by offering tools that reduce the burden of CRM data entry and provide deeper insights into customer engagements and market dynamics.
For high-growth revenue teams eager to streamline their end-to-end revenue execution with a cutting-edge AI platform, Aviso stands ready to deliver. Connect with us to explore how our solutions can transform your revenue operations and propel your sales engagement to new heights.
