Leveraging Aviso AI and HubSpot for Enhanced Sales Productivity

Oct 11, 2024

Aviso HubSpot Integration
Aviso HubSpot Integration

We are excited to share a groundbreaking development for revenue teams everywhere—Aviso AI is now a certified HubSpot App Partner, featured in the HubSpot App Marketplace. This collaboration signifies a major leap forward in CRM capabilities.

Navigating the landscape of process management and customer relationship management (CRM) can be smoother when armed with powerful tools like Aviso and HubSpot. Together, these tools pack a punch in boosting business growth and efficiency. HubSpot is renowned for its robust CRM system, providing a streamlined platform for managing customer interactions, sales processes, and marketing efforts. On the other hand, Aviso specializes in AI-driven insights that enhance predictive forecasting and pipeline management.

When integrated, Aviso and HubSpot offer businesses the unique ability to drive data-informed decisions and streamline sales processes. This integration means no more juggling between multiple platforms—the data flows seamlessly, reducing redundancy and enhancing productivity. Whether it's tracking customer interactions or optimizing sales strategies, Aviso and HubSpot together ensure that teams are equipped with the right insights at the right time, setting the stage for sustainable business growth.

Let's explore how this powerhouse combination is changing the game for sales professionals everywhere!

Leveraging HubSpot for Enhanced Sales Productivity

Integrating systems like Aviso and HubSpot can drive remarkable efficiency and business growth. The ability to sync valuable HubSpot data with Aviso means more informed decision-making and smoother workflows. This integration doesn’t just simplify tasks—it empowers sales teams to maximize their productivity and enhance their performance. 

Aviso for Hubspot combines Hubspot CRM data with multiple revenue signals from emails, calls, meetings, chat, and other sources to deliver AI-driven revenue intelligence, sales engagement, and conversation intelligence through a single platform. Aviso seamlessly integrates with HubSpot CRM, automatically mapping contacts, opportunities, and accounts while also logging activities and notes, saving reps valuable selling time. This integration utilizes a real-time streaming architecture for bi-directional sync, ensuring your data is consistently up-to-date across both platforms.

Aviso for HubSpot lets you run your business your way, providing a unified view of your businesses across products, segments, and regions without being dependent on CRM hierarchies. Leveraging Personalized AI Agents, Aviso’s newest AI workflows for account planning, RFP response, Company Research, and Virtual SDRs improve the effectiveness and efficiency of sales engagement, revenue operations, sales coaching & enablement, process automation, and revenue analytics & insights. 

Aviso and HubSpot Integration: The Key to Boosting Team Productivity and Winning More Deals

Integrating Aviso and HubSpot into the sales process transforms how teams operate—enabling them to engage effectively, close deals, and continuously improve sales strategies in alignment with customer needs and market conditions. 

1. Achieve Over 98% Forecast Accuracy
Aviso AI's integration with HubSpot CRM harnesses the power of advanced AI/ML models to provide sales teams with precise forecast accuracy. By analyzing an extensive array of data points—including Hubspot CRM data, emails, calls, meetings, and calendars—Aviso offers a unified view of your business that transcends typical CRM hierarchies. This comprehensive visibility allows teams to manage their business across different products, segments, and regions more effectively, ensuring that forecasts are not just numbers but reliable business insights.

2. Understand True Buyer Intent and Enhance Sales Coaching
One of the cornerstones of productive sales is understanding customer interactions deeply. The integration of Aviso with HubSpot offers a powerful way to do just that. With this integration, sales teams have the ability to analyze vast amounts of customer interaction data in mere seconds. 

Aviso's Conversation Intelligence (CI) brings a new depth of insight to HubSpot CRM by updating it with detailed notes and action items from various communication channels such as calls, emails, and customer demos. Utilizing NLP, Gesture Recognition, and sophisticated AI models, Aviso CI can decipher both verbal and nonverbal buyer cues, revealing the true buyer intent

Aviso’s Conversation Intelligence works across all customer channels (Zoom, GMeet, Webex, Teams, or even offline meetings) to identify conversation subtext (what buyers are not saying) and ties it back to your deal-level forecasts. Aviso’s ability to funnel call details and transcripts directly into HubSpot ensures that every piece of relevant customer data is captured and used effectively. Sales leaders can delve into these interactions to identify patterns that lead to successful deals, pinpoint exact coaching needs, and implement personalized coaching strategies within Digital WarRooms, vastly improving sales effectiveness.

3. Improve Team Efficiency
Aviso's Writeback Capability significantly enhances data hygiene within HubSpot CRM by automatically updating deal details and logging representative activities, alongside enriching contact information. This bi-directional sync not only saves time by reducing manual data entry but also ensures that sales teams operate with the most current and accurate data, allowing them to concentrate on selling rather than administrative tasks.

4. Foster Stronger Buyer Relationships
Through its integration with HubSpot, Aviso enables sales teams to effectively track and identify Champions in your prospect accounts of HubSpot to engage them at the right time to accelerate deals. The Dynamic Org Charts offer detailed insights into the sentiments and positions of crucial buyer group members, aiding in navigating complex buyer landscapes. Additionally, Aviso's Mutual Success Plans allow teams to collaborate on shared goals with buyers, providing a structured framework to monitor and address any deviations from set targets promptly, thereby ensuring alignment and advancing relationships towards successful outcomes.

5. Winning and Saving At-Risk Deals

By integrating HubSpot with Aviso, sales teams can gain clarity on the health and risks associated with different opportunities. Aviso’s AI analyzes descriptive inputs, comparing potentials within the pipeline, while actionable insights evaluate ongoing workflows to assign a health score to deals through its AI Opportunity Scoring and Explanations

Aviso quickly uncovers key instances of pipeline change, positive or negative, that pose a risk or introduce an opening for your business in both the current and next quarter’s pipeline. 

Together, HubSpot and Aviso provide dynamic insights that are updated in real time. This means that any new information—like a competitor's mention—immediately recalibrates the opportunity scoring, allowing reps to prioritize deals requiring immediate attention.

Amplifying Sales Success with Aviso and HubSpot Integration

The integration of Aviso AI with HubSpot CRM marks a significant enhancement in how sales teams manage and close deals. By seamlessly blending Aviso’s advanced AI-driven capabilities with HubSpot’s robust CRM environment, we are setting a new standard for what sales teams can achieve. 

The future of sales is here, and with Aviso and HubSpot, your team is better equipped than ever to thrive in this dynamic environment. Let’s embrace this revolutionary change and transform potential into performance, deal by deal.

Book a demo with Aviso now!

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